What’s New This Year at the WQA Convention & Expo
Education, inspiration and innovation are at the forefront of this year’s convention. From exclusive workshops to new networking opportunities, explore the engaging additions that will elevate your WQA Convention experience in 2025.
NEW Networking and Engagement Opportunities on Day 3!
Thursday, April 24
Start your day with the Closing General Session, a look at the Industry Landscape. Then hop over to the Expo Brunch, where you can enjoy a variety of delicious food, drink and fun interactive activities at exhibitor booths throughout the show floor. It’s a vibrant way to explore the Expo and foster new connections in a lively atmosphere!
In the afternoon, we’re extending the Convention education schedule with engaging workshops:
- Leadership Vision for a Changing Industry
- Future-Proofing Sales and Marketing Strategies
- Innovation Unleashed
Check your full Convention schedule for details on diving into hands-on learning and gaining insights from industry experts as they tackle some of the biggest challenges in water quality and business innovation.
Cap off your day with the Closing Networking Reception. This final gathering of exhibitors and colleagues offers a chance to strengthen relationships, reflect on key takeaways, and celebrate a successful Convention with your peers.




NEW Dealer Deep Dive with Diana Kander
Wednesday, April 23
Whether you’re looking to foster growth, improve customer loyalty or create a lasting impact, this exclusive session will help you unlock the power of curiosity and transform your dealership. The 75-minute deep dive led by bestselling author, innovation expert and 2025 Keynote Speaker Diana Kander will help you ask the right questions, uncover hidden opportunities, and take actionable steps to elevate your dealership.
Pro Tip: This dealer session is included in your full Convention registration, but seating is limited! Secure your spot by opting in during registration.
NEW HydroPitch challenge
Wednesday, April 23
Watch as the brightest minds in water treatment present their groundbreaking ideas to a panel of industry leaders at the first-ever HydroPitch! This high-energy session gives you a sneak peek into the future of water treatment — learn what ideas and talent will be pushing the industry forward for years to come.
You’ll be able to visit with the HydroPitch challengers at the Expo, too. See the innovations up close, and ask your own questions of the innovators. You’ll be right on the cutting edge!




NEW Convention Experience with the WQA Expo App
Get ready to elevate your Convention experience with the WQA Convention App! Designed to be your ultimate event companion, this innovative tool puts everything you need at your fingertips.
Plan your education sessions, navigate the Expo with the interactive map, and make meaningful connections with AI-powered networking that matches you with attendees, speakers, and exhibitors tailored to your interests. You can even request and schedule meetings with each other during the event. You’ll also stay updated in real time with personalized recommendations and event details.
Don’t just attend the WQA Convention — immerse yourself in it.
Details on how to download the WQA Expo App will be available soon.